Why Hydration Is Key to The Best Tan Ever

When it comes to achieving that rich, golden glow, most people focus on how often they tan or what products they use. But there’s one major factor that often gets overlooked—and it’s a total game changer: hydration.

Whether you’re hitting the sunbed or tanning naturally, keeping your skin hydrated inside and out is one of the most effective ways to boost your tan’s depth, evenness, and longevity. Here’s why water is your skin’s best friend when you're chasing that perfect bronze.

1. Hydrated Skin Tans More Evenly

Dry, flaky skin creates an uneven surface for UV rays to penetrate. That means your tan can come out patchy or blotchy, especially on areas like your elbows, knees, or ankles. When your skin is properly hydrated, it’s smooth and supple, perfect for an even, streak-free tan and here's a tip. you should apply a lightweight moisturizer daily, and especially after every tanning session. 

2. Moisture Helps Your Tan Last Longer

Tanning naturally accelerates the shedding of dead skin cells. If your skin is dry and dehydrated, it will flake off faster—and so will your tan. Hydrated skin, on the other hand, retains that bronzed layer longer, helping your tan stay fresh and radiant for days or even weeks !. 

3. Hydration Starts From Within

Skincare doesn’t stop at the surface. Drinking plenty of water helps keep your entire body, including your skin, hydrated and healthy. Well-hydrated skin is more elastic and plump, creating the perfect canvas for a longer-lasting tan.

So how much water should I drink?  We would recommend to aim for at least 3 litres a day especially if you're tanning regularly or spending time in warm environments.

4. Pre-Tan & Post-Tan Hydration Routine

Here’s a simple routine to help maximize your tan through hydration:

Before Tanning:

• Exfoliate gently to remove dry skin build up

• Apply a hydrating lotion at least 1 hour before your session

• Drink a full glass of water to prep your body

After Tanning:

• Shower gently with a non-drying cleanser

• Moisturize immediately afterward

• Keep sipping water throughout the day

Hydration isn't just a skincare step, it’s a tanning essential. If you're serious about achieving a deep, flawless tan that lasts, water and moisture-rich products are non-negotiable. Treat your skin well, and it’ll reward you with that smooth, sun-kissed glow you’ve been chasing.